Google Inc. (NASDAQ:GOOG) to Introduce a New Payment Method

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News has it that Google Inc. (NASDAQ:GOOG) is planning on launching a new payment method, Pony Express. Users can pay their bills for all the utilities directly from their Google account, using this service. Google (NASDAQ:GOOG) will be entering into partnerships with third parties in order for the service to work properly. This service will not only notify the users as to what bills they need to pay but it will also outline a way for them to do so.

According to a number of market analysts, this feature will be quite beneficial for the users. Not only would they be able to pay their bills but they could also keep a track of all their past and future payments. Customers would not have to go all the way down to their stores or visit their respective credit card company websites, they can simply log in to their Gmail account to make the payments via Google Wallet.

Rumor has it that Google Inc. (NASDAQ:GOOG) will be releasing this software in the last quarter of fiscal 2015. The exact name of the service has not been made known yet, for ‘Pony Express’ can just be a code name of the project.

It is important to mention here that there are a number of payment services that users can utilize in order to make payments via email accounts. The feature that makes Pony Express different from others is the fact that all the bills would be tied together, thus making it easier for the user to make payments and to keep track of all previous payments.

Another feature that this service will offer is the splitting of bills; this feature can be used by people who share their apartments and utilities with roommates. In case a user has an issue with a certain bill, he or she can contact customer support information.

Moreover, another distinguishing feature of this service is that it permits users to save information in the form of snapshots. Users can take snapshots of their bills or any other information in order to archive them on their Pony Express account, thus keeping track of specific bills. It is worth mentioning here that Google Inc. (NASDAQ:GOOG) is not the first company that has come up with the idea of making the payment method simple and easier for the users.

What gives Google (NASDAQ:GOOG) an edge over the other companies is its huge user base. Since millions of people are already on Gmail, chances are that they would prefer Pony Express over any other service. Google Inc. (NASDAQ:GOOG) will have access to a person’s financial information, and that makes the job a little tricky. In order to use the service, customers will have to provide their credit card information and social security number.

Coming to the stocks of Google Inc. (NASDAQ:GOOG), the company, on the last trading day of March 25, 2015, started its stocks at a price of $570.50 and closed at a price of $558.79. The company has a beta of 0.69 and an EPS (earnings per share) of $21.03.

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