The ghosts of the past keep haunting Google Inc. (NASDAQ:GOOGL); be it the European Union fiasco or the large breach in Russia, Google Inc. (NASDAQ:GOOGL) is never out of the news. The Apple Safari browsers users had accused Google Inc. (NASDAQ:GOOGL) earlier this year of secret tracking and then advertising to them by getting to know their preferences. Google Inc. (NASDAQ:GOOGL) replied with filing in the London High Court in which it stated that the group should have taken the matter in the U.S court where the company is based.
Google Inc. (NASDAQ:GOOGL) tried for an unsuccessful declaration stating that the UK high court had no jurisdiction. The High Court has replied that the Safari Users case against Google Inc. (NASDAQ:GOOGL) in UK courts is proper and in the legal jurisdiction. Google Inc. (NASDAQ:GOOGL) will have to face charges and reply to whatever it is being accused of. This isn’t the first time Google Inc. (NASDAQ:GOOGL) has landed itself in quick sand.
In the past, various governments and agencies had accused Google Inc. (NASDAQ:GOOGL) of selling private information and spying on people. Although those cases were dismissed because they were considered as attempts to slander the company for not agreeing to special favors, reputation of Google Inc. (NASDAQ:GOOGL) was marred. Google Inc. (NASDAQ:GOOGL) is arguing that UK courts will not be a proper place to settle this matter; it hasn’t stated specific reason as to why it doesn’t want the case to be decided in UK courts.
Perhaps Google Inc. (NASDAQ:GOOGL) is wary that there will be preconceived bitterness against it from the jury. However, Mr. Justice, a High Court judge has stated that the matter is sensitive and Google Inc. (NASDAQ:GOOGL) will have to face the music in a UK court whether it likes it or not. The group Safari Users is also pushing Google Inc. (NASDAQ:GOOGL) towards the UK court stating that it is imperative that the internet giant answers to the British authority.
In January, Google Inc. (NASDAQ:GOOGL) had stated that a similar case was dismissed within three months in U.S; Google Inc. (NASDAQ:GOOGL) is of the view that this case just doesn’t meet the standards of UK to proceed for a trial. Google Inc. (NASDAQ:GOOGL)’s plea in January was dismissed and now the case has resurfaced to haunt Google Inc. (NASDAQ:GOOGL). The case has popped up in a volatile time when Google Inc. (NASDAQ:GOOGL) is already battling the whole European Union and an association of ex partners and rivals regarding Google Inc. (NASDAQ:GOOGL)’s supposedly ‘single monopoly’ over the internet.
There are rumors that Google Inc. (NASDAQ:GOOGL) will be disassociated from other businesses in order to give way to healthy competition. Google Inc. (NASDAQ:GOOGL) is currently fighting the European Union over its claims against Google Inc. (NASDAQ:GOOGL). This case will give the European Union considerable leverage and will portray an unsavory picture of Google Inc. (NASDAQ:GOOGL) in the media. This will directly affect Google Inc. (NASDAQ:GOOGL)’s business and of course market reputation.
But Google Inc. (NASDAQ:GOOGL) is known to be a survivor and time will tell us how the internet juggernaut dodges these multiple bullets.
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