“Shop the World” is the new global brand campaign by eBay Inc. (NYSE:EBAY). This campaign signifies the unique position of the company in commerce. The company has an unparalleled selection of about 800 million items. eBay Inc. (NYSE:EBAY) also integrates multi-screen technology. Put these together, and you can shop for anything, at any time and in any place.

This marketing campaign and brand advertising starts on 13 October. The campaign will put eBay Inc. (NYSE:EBAY) at the top of the mind of all consumers during the upcoming holiday season. The ultimate goal of this campaign is to encourage the merchant partners and those sellers who use eBay as a source of living by making the old users become more active and luring in new customers.

The Senior Vice President of eBay Inc. (NYSE:EBAY), Christopher Payne thanks his diverse, global sellers for making eBay a phenomenal, interesting and extensive marketplace. He also said that the global campaign is for them.

October 13 is also the day that Interbrand releases the “Best Global Brands” report. eBay Inc. (NYSE:EBAY) ranks 28^th on this list. Needless to say eBay Inc. (NYSE:EBAY) is a rapidly growing company, and, without a doubt, the global commerce leader. “Shop the World” shows how eBay has now become a trusted and modern marketplace which brings together sellers and buyers from all over the world. Meanwhile, the company evolves constantly in order to change the shopping future.

Goodby Silverstein & Partners and eBay Inc. (NYSE:EBAY) have developed this campaign together. The campaign shows that you can capture all the inspirational moments now, thanks to eBay Inc. (NYSE:EBAY). This campaign will find home on television, social channels and digital mobile. The campaign will be launched in conjunction with the themed inventory on eBay.com.

The chief marketing officer for eBay Inc. (NYSE:EBAY) said that the strength of the brand is also the strength of their business and the global community which they entertain. The campaign is to celebrate this unique community and to invite more shoppers to join it. The experienced eBay sellers will help shoppers buy from eBay Inc. (NYSE:EBAY)’s authentic and new inventory that which inspires them.

eBay.com is one of the largest marketplaces in the world. It has more than 800 million listings that come from very diverse sellers from all over the globe. The sellers range from individuals who are making a living on eBay.com, to medium and small businesses to brands that use eBay Inc. (NYSE:EBAY) to sell their products. All sellers offer diverse and unique inventory. Many sellers will offer great deals. Majority of the listings are new products that are available at fixed prices. Shoppers can use the Collections feature to help find the items that they love. This feature is very unique, allowing the sellers, buyers and the expert curators to group items and products based on themes and interests. This feature was launched in 2013. Since then, about 400 million collections have been created throughout the world.

Get Free Updates and Stock Alerts!

*We only send one email per week