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Garmin Ltd. (NASDAQ:GRMN) Launches Sales of Two New GPS-Enabled Dog Collars

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By on Technology & Software

Garmin Ltd. (NASDAQ:GRMN) has announced two new GPS-enabled collars, the TT 15 and T 5, for its Astro and Alpha dog tracking and training systems. 

“These new collars give sporting dog owners what they’ve been asking for — things like better satellite reception and optional vibration in a rugged design,” said Dan Bartel, Garmin’s vice president of worldwide sales. 

The new TT 15 dog device allows tracking and training of sporting dogs up to nine miles away. GLONASS satellite technology was added to the unit of products to enable sporting dog owners to spend less time waiting for the collar to acquire satellites before the hunt. The new collars were also designed to better maintain location even in heavy cover and deep canyons. 

The collars are sold in two new bundles. The Astro bundle contains an Astro 320 and T 5, while the Alpha bundle contains an Alpha 100 and a TT 15. New to the Alpha bundle is an included one-year subscription to high-resolution BirdsEye Satellite Imagery, which depicts aerial views of trees and man-made structures. The new collars are also sold separately as an upgrade to existing Astro and Alpha systems. 

Shares of GRMN are at $60.79 with a 52-week range of $33.67 – $60.94. 

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