Google (NASDAQ:GOOGL) is a pioneer in developing services and applications that are exemplary in facilitating and simplifying user qualms and demands. It is working on yet another feature that will assist users, in their search of medical content on the web. This feature will enable patients to conduct a video chat with doctors and obtain health information. Certified Doctors with verified credentials of Scripps Health and One Medical Google (NASDAQ:GOOGL)’s partners in this new project that enables video chatting.

A Google (NASDAQ:GOOGL) spokesperson said that the tech giant aims to provide the user with most helpful answers to their medical conditions. Google (NASDAQ:GOOGL) also admitted that this new feature is not ready for launch yet, and is still in test phase. This was revealed after Jason Houle, leaked screenshot of a Reditt based feature through his Smartphone. The screenshot revealed that the initial cost is going to be covered by Google (NASDAQ:GOOGL), that means that the feature will not be available free of cost.

People all around the world search the web for health related issues and sometime mistake their symptoms for a more serious condition. This can lead to cyberchondria, a condition that causes stress due to false diagnosis based on web information. Cyberchondria is becoming quite common due to large dependency on the internet based information and is a cause of concern for doctors and health providers. The new feature being hosted by Google (NASDAQ:GOOGL) is expected to overcome these issues.

Google (NASDAQ:GOOGL) is not the only company that has thought of providing people with such a feature. There are other start-ups like Appliqué, Ringadoc, Amwell, Doctor on Demand and Teladoc etc that provide telemedicine services. However, people in billions use Google (NASDAQ:GOOGL), and because of its popularity, it will make a huge impact as soon as the feature of telemedicine is active and becomes available on Google (NASDAQ:GOOGL).

Google (NASDAQ:GOOGL) has worked on similar medical projects in the past. Google Fit (NASDAQ:GOOGL) was announced earlier this year and it invested in various life science companies like Rani Therapeutics, DNAnexus, SynapDx, Foundation Medicine, Transcriptic, iPierian, 23andMe, Adimab and Calico along with taking over Lift Labs; a company that developed a feeding aid for people that suffer from hand tremors. Google Glass (NASDAQ:GOOGL) is yet another product beneficiary for doctors. The glasses are used by number of doctors for the live stream of operations. This helps doctors to access the material for quick references.

The biggest competition that Google (NASDAQ:GOOGL) is facing in medical market segment is Apple (NASDAQ:AAPL). Apple’s (NASDAQ:AAPL) HealthKit can be hooked to medical devices to keep track of a patient’ vital signs, and anything abnormal gets reported to their doctors immediately. Apple watch (NASDAQ:AAPL) is also designed to keep track of workouts and daily activities of its owner.

The launch date of the live chat feature is unknown, however there is a section in Google Helpouts where users can book to have a video chat session with a doctor before hand and decide the time according to their convenience.

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