SAMSUNG (NASDAQ:SSNLF) Gets Bigger And Better Come 2015

Samsung (NASDAQ:SSNLF) is already looking ahead, even after the grand success of Galaxy Note Edge phablet. While the tech giant basks in the recent string of success, it has gone forward to reveal its plans for future. The revelation came on an investor event in New York, where Samsung (NASDAQ:SSNLF) announced a design that will feature flexible display, with the ability of being folded in half.

The Samsung (NASDAQ:SSNLF) VP, Lee Chang-hoon affirmed the statement with promise of a possible launch in 2015. However, the design is still in the early phase and no details were revealed. Lee has also stated that Samsung (NASDAQ:SSNLF) Display, a company progeny that is a contractor to the tech company has planned production of 30,000 to 40,000 units for each month, by the end of 2015. These figures may seem smaller, when considering huge volumes of units Samsung (NASDAQ:SSNLF) manages to sell each year, it is an achievement, not many can be boastful of, considering the sensitivity of the task at hand.

With no details of the potential design for the new phablet, the anticipation has increased many folds. The Galaxy Edge was seen as the most exciting phablet as compared to its competitor products in the market, due to the anticipation of what the next device will be like. In view of the positive reviews Samsung (NASDAQ:SSNLF) received for its Galaxy Note, the company foresaw future potential designs for a much desired product line.

Based on its flexible display design, Samsung (NASDAQ:SSNLF) has a vision of what to create in future to widen its market. The tech giant has gone one step further and launched a prototype in an event attended exclusively by the VIPs at the 2014 annual Consumer Electronics Show held in Las Vegas.

In light of these developments, Samsung (NASDAQ:SSNLF) is also taking giant leaps forward for the production of its flexible YOUM display features. YOUM hosts diodes with the ability to emit organic light, or OLED. This technology is supplied by Universal Display (NASDAQ:OLED), which is currently contracted to Samsung (NASDAQ:SSNLF) only.

In the earlier part of the month, Universal Display (NASDAQ:OLED) shares dipped as reported in the Q3 results. This was due to the weak high-end sales of Samsung (NASDAQ:SSNLF) smartphones. The tech giant has affirmed this decline and revealed efforts to change tactics in order to improve its smartphone business.

The reason for decline of Universal Display (NASDAQ:OLED) shares is directly dependent on sales that these smartphones manage to generate. However, on its part, Samsung (NASDAQ:SSNLF) has gone on to promise sale figures to increase significantly and reaching a deal with the display company sharing half the pie of the total revenue generated.

Samsung (NASDAQ:SSNLF) will need to increase production volume as well as reduce prices to ensure better sales figures. It’s cheaper product line is not suffering low sales, it is actually the more expensive devices that haven’t been able to boast impressive consumer interest. Hence, reduction in high-end product prices will also help with improved sales.