General Motors Company (NYSE:GM) Set to Reap Good Results for its Market for Large Pickups

General Motors Company (NYSE:GM) released its upgraded variants of its all-favorite Chevy Silverado and General Motors Company (NYSE:GM) Sierra trucks in 2013. The new full-size truck models showed a positive impact on the profitability of General Motors Company (NYSE:GM) immediately after being release; the main reason was that these new and upgraded vehicles showed higher transaction prices on average as compared to its past models.

General Motors (NYSE:GM) had to face harsh times right after it launched its new trucks. When transaction prices were raised by the company the buyers on a budget started to explore other options in the same category of vehicles. But in the past few months General Motors (NYSE:GM) has seen good results and increased sales for its full-size trucks. The company seems to be cashing in on the market created by F-150 model’s upgrade by Ford (NYSE:F).

In 2013, Chevy Silverado deals climbed by 14.8% and General Motors Company (NYSE:GM) Sierra deals climbed by 17.3%. This however was a two-part story. In the first six months of 2013, consolidated Silverado and Sierra deals climbed by 23.5%; whereas in comparison, in the last six months of the year the consolidated Silverado and Sierra deals climbed by just 8.6%.

General Motors Company (NYSE:GM) moderate development in the full-size truck section also entered 2014. Through July 2014, consolidated offers of the Chevy Silverado and General Motors Company (NYSE:GM) Sierra went up by less than 1% on a year-over-year basis. F-150 deals also saw flat lines through the month of July going up by only 0.3%; however Fiat Chrysler was a success; Ram pickup deals climbed by 19% on a year-over-year basis for the first seven months of 2014.

Since July, General Motors (NYSE:GM) pickups have made a solid rebound. In the August-November period, consolidated Silverado and Sierra deals climbed by 24% year-over-year. General Motors (NYSE:GM) is cashing in on its rival Ford’s (NYSE:F) separation, which only just started revamped F-150 2015’s mass production. At the start of this year Ford (NYSE:F) predicted that company is likely to lose around 90,000 F-150 production units due to a few shutdowns that were needed to retool the company’s truck plants.

General Motors Company (NYSE:GM) can still enjoy a major portion of the market before F-150 enters the market at full strength. There is still time for the vehicle to be fully ready, which gives General Motors (NYSE:GM) plenty of time to enjoy success through its latest trucks. So far, Ford’s (NYSE:F) production changeover has been completed only at one of the two truck plants; it is expected that the second changeover will take place some in 2015’s first quarter.

General Motors (NYSE:GM) is definitely showing progress in terms of its profit generation from its full-size trucks’ market; the company also has a few other elements going in its favor; the combined effect of all this is a positive outlook on its profitability. General Motors (NYSE:GM) in its last quarter had a 12% rise on a year-over-year basis on its North American pre-tax income, which jumped up to $2.45 billion.