Things haven’t been looking too bright for GoogleInc. (NASDAQ: GOOGL) lately considering that the OEM partners of the company were only able to ship 720,000 of its smartwatches across the globe in the last year as reported by Canalys.
On the other hand, rivals have been taking over the market withSamsung Electronics (KRX:005930) 1.2 million unit shipments in the last year as reported by Smartwatch Group. It is also predicted that our very own tech giant, Apple Inc. (NASDAQ: AAPL) will sell as much as 10-30 million of its Apple Watches in the first year of launch.
Google Inc. (NASDAQ:GOOGL) will have to pull up its socks if it wants to make amends in the market before the tech giant makes its big launch. One method that might just do the trick for Google Inc. (NASDAQ:GOOGL) is to make its Android Wear more compatible with the iOS devices. However, the question is, will the famous tech giant allow it?
We have been hearing rumors regarding the Google/Apple compatibility since last year and just this month, MohammadAG, a demonstrater showed us a way to combine the Android Wear with the iOS. He stated that this was done through the “iOS code” which is found inside Android 4.4.
Considering that Google Inc. (NASDAQ:GOOGL) updates the Android Wear in order to work in sync with the iOS by May, there will be competition by tough Android Wear products for the Apple Watch.
But don’t get your hopes up. Major hurdles can stop this from happening such as technical as well as API ones. However, it is hardly unlikely that the tech giant will block out the Android Wear altogether. It might just cripple core features such as Android Pay, Google Now and Google Fit that may act as threats to Apple Inc.’s (NASDAQ: AAPL)HealthKit, Siri and its Apple Pay. The tech giant had shown such an instance before as it crippled the Chrome browser of Google Inc. (NASDAQ:GOOGL) thus forcing it to make do of a less fast version of the Javascript engine compared to Safari.
The tech giant might as well refuse in the matter of showcasing the Android Wear products at Apple Inc. (NASDAQ:AAPL) Stores the same way it did to Nike Inc. (NYSE:NKE), Mio, Jawbone and Fitbit devices.
In order to reduce the amount of dependence that the tech giant has on Google Inc. (NASDAQ:GOOGL), it has for many times tried to replace apps as well as search partnerships made with Microsoft Corporation (NASDAQ:MSFT). One extension of this basic strategy is the company’s Apple Watch.
One other advantage that the tech giant has over Google Inc. (NASDAQ:GOOGL) is price. In order to compete with the tech giants, huge mobile companies are now launching Android Wear products that are considerably pricey. The truth of the matter is that if an Android Wear product is more costly than the Apple Watch with lesser features in its system, than iPhone users may not find it appealing.
