It does not strike anyone as surprising that Facebook, Inc. (NASDAQ:FB) has captured approximately one third of the population of the world with more people joining every day. With such massive success, it is also not astonishing that the stock for Facebook, Inc. (NASDAQ:FB) has soared and recently had a gain of 5% which has consequently left them at $75 for one share, even more than what experts predicted; this rise is mainly owing to its remarkable Q2 earnings.
Many analysts do not fall for the unbelievably tremendous numbers Facebook, Inc. (NASDAQ:FB) is always putting up, such as the company having 1.3 billion active users in a month or the revenue they generated in a month equaling to $3 billion. The truth is that these analysts are misjudging the popularity that Facebook, Inc. (NASDAQ:FB) holds. Facebook, Inc. (NASDAQ:FB) is not making these numbers up to impress the analysts or to stir some gossip in the stock market, these huge numbers only reflect the actual situation.
Facebook, Inc. (NASDAQ:FB) is entertaining as much as 2.2 billion monthly active users (MAUs) that use one or more of its properties. Out of these 2.2 billion users, 1.3 are Facebook users, 500 million use WhatsApp regularly, 200 million are active Instagram users and an additional 200 million is using the Messenger on a regular basis. This brings their grand total down to their claimed number of MAUs, which is 2.2 billion.
Based on what Facebook, Inc. (NASDAQ:FB) announced last year i.e. having 1.1 billion Facebook users and an estimated 20-30 million Instagram users, it is quite clear that their users have increased about twofold since last year which is a pretty impressive result. According to these results (which may be slightly faulty since a lot of users are handling both the apps together as well), one third of the population of the entire world are benefitting from Facebook, Inc. (NASDAQ:FB).
According to another data compilation, in addition to the said 1.3 billion MAUs, 829 million users are using Facebook on a daily basis. Also, the messages sent via Facebook everyday total to 12 billion, an enormous number and approximately 1 billion searches are made on Facebook each day, regarding people, places or pages. It has also been revealed that roughly 1 billion users also have Facebook on their mobile devices, making the usage of Facebook even more frequent, and out of these 1 billion, 650 million use the mobile app every single day. Out of the entire Facebook, Inc. (NASDAQ:FB) population, 800 million people are linked with celebrities or other famous figures via personal profiles or pages. Other analyses have shown that nearly 30 million users are using Facebook for their small scale businesses and 1.5 million businesses (small or big alike) are being promoted by Facebook, Inc. (NASDAQ:FB) through advertisement. It is now also well known information that every American spends 40 minutes from his entire day on Facebook and when on his mobile device, he spends one in every five minutes browsing through Facebook.
The CEO of Facebook, Inc. (NASDAQ:FB) Mark Zuckerberg and the COO of the company, Sheryl Sandberg have both confirmed that these statistical analyses are authentic and true.
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